Hi, Kelly here!
I'm a content marketing specialist with six years' experience working in-house and at agencies. Currently, I am leading all things marketing at a SaaS startup in Manchester, UK 🇬🇧
With a WSET Diploma in wine and five years of writing, drawing and advertising fine wine, I have the experience, skills and judgement you need to make your wine brand stand out in this low-margin, competitive sector.
Give me a shout if you want to work with me. Maps, copy, strategy, or just to say hello 👋
A bit more about me
I live in Cheshire, England, with my partner and dog. My dream is to travel the world through harvest while collecting stories, friendships and delicious wines. I have done two harvests already, one in England and the other in Australia. Many more to go!
On this website, I share the best stories that I have come across. No repetitive tasting notes of very expensive bottles of wines. No writing that screams narcissism. Just things that I hope to bring you insight, and, hopefully, some entertainment!
Beside writing informative articles and creating bespoke wine maps in English, I also run the seasonal email newsletter D3 Everyday to help fellow wine lovers who are preparing for their D3 exams of the WSET Diploma in Wine. If you're preparing for your D3, why not subscribe and get yourself into the right mindset?
Before arriving in wine, I worked in academia, charity and tech. Below is a selection of my published research papers:
Some of my academic work
-
African migrants in China: space, race and embodied encounters in Guangzhou, article in Social & Cultural Geography Issue 5, Volume 21 2020. Co-authored with Dr Philippe Le Billon
-
Grassroots Social Change Triggered by Africa-China Encounters in Urban China, chapter in Chinese and African Entrepreneurs, 2019.
-
Shifting Territorialities of an African Space in China, chapter in Shifting Territorialities of an African Space in China, 2018. Co-authored with Dr Karsten Giese.
-
Chinese International Students in the UK: Everyday challenges and policy recommendations. Report published by the All-Party Parliamentary Chinese in Britain Group, 2017, as the lead researcher and writer for British Chinese Project.
-
广州的非洲人和中国人之间的地缘政治分析, chapter in 广州国际移民区的社会空间景观, 2016. Edited by Dr Li Zhigang.